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AI & AutomationE-CommerceDelivered in 3 weeks

From Cart Abandonment to 41% Revenue Recovery

AI-powered abandoned cart + upsell engine for a D2C food brand

41%

Revenue Recovery

Of abandoned carts converted in the first 60 days

6x

Response Rate

vs. previous email sequences (WhatsApp outperforms email)

3 hrs → 0

Manual Work

Fully automated — zero team intervention required

₹2.4L

Monthly Revenue Added

From recovered carts alone in month 2

The challenge

Krave was losing over 68% of their online visitors at checkout. Their Shopify store had no follow-up logic — every abandoned cart was money left on the table. Manual email sequences were taking 3+ hours per week and had a 6% open rate.

What we built

We built a multi-step AI agent that monitors cart events in real time, triggers a personalized WhatsApp message within 90 seconds of abandonment, and follows up with dynamic upsell recommendations based on the cart contents.

  • Real-time cart event webhooks connected to a custom AI orchestration layer
  • Personalized WhatsApp message sequences using GPT-4o (not generic templates)
  • Dynamic upsell logic based on product catalog & purchase history
  • Auto-segmentation of high-value vs. low-intent leads for different flows

Stack & approach

WhatsApp AutomationE-CommerceLead RecoveryGPT-4oShopify

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